Adamson Systems Engineering Introduces New Marketing Team

Adamson System Engineering has announced multiple new hires within its marketing department. Nadia Adam will be heading the department as marketing manager, while Aria Poynter will join the team in the position of content strategist. Shabnam Farasat has been hired on as the department’s graphic designer.

By
Andrew Leyenhorst
on
November 4, 2021
Category:
Appointment Notices

L-R: Shabnam Farasat, Nadia Adam, Aria Poynter

Adamson Systems Engineering has announced multiple new hires within its marketing department, as the company expands its infrastructure on multiple fronts in anticipation of a busy 2022 season, and the impeding return of live events.

Under the leadership of Adamson CEO Marc Bertrand, Nadia Adam will be heading the department as marketing manager. Having worked for over eight years as the executive director of the International Music Software Trade Association (IMSTA), Adam brings brand management strategies, extensive global trade show experience, and project management skills to her new position.

Aria Poynter will join the team in the position of content strategist. A graduate of Durham College’s Music Business Management program, Poynter previously worked on the marketing teams at Subculture Music & Media and Coalition Music, with acts like Our Lady Peace and USS (Ubiquitous Synergy Seeker).  

Shabnam Farasat has been hired on as the department’s graphic designer. Farasat holds a Master of Arts in graphic design from Soore University in Iran, as well as a diploma in interactive media design from Seneca College. She has over 10 years of experience working with a variety of clients on branding and advertising projects.

For more information, visit www.adamsonsystems.com.

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Andrew Leyenhorst

Andrew Leyenhorst is the Assistant Editor for NWC publications, Professional Sound and Professional Lighting & Production and related online channels. He is an honours graduate of the Ontario Institute of Audio Recording Technology. Andrew has extensive experience in record production and engineering, live sound and television production. He is a veteran musician, songwriter, arranger and teacher.